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Privacy Policy

Last updated: 8 November 2026. This policy explains which personal data PropertyScale collects through this website and what we do with it.

Who we are

PropertyScale is a trade name of Rutger Kreulen (sole proprietorship), Holtien 8, 7991 PN Dwingeloo, the Netherlands, registered with the Dutch Chamber of Commerce under number 42025513. We are responsible for the personal data described in this policy. You can reach us at [email protected].

What data we collect

When you fill in the form on this website, we collect:

  • Your name, company and website
  • Where your projects are based
  • Details about your project: number of units, price per unit, how you sell now, your marketing spend, your biggest challenge and when you want to start
  • Your email address and phone number

When you book a call, we also receive the time you choose and the details you enter in the booking form.

When you visit the website, our hosting and the services that deliver fonts and scripts receive technical data such as your IP address and browser type. We do not use this data to identify you.

Why we use it

We use your data to review your project, prepare and hold the call you booked and contact you about your request. The legal basis is your request to us and the steps we take before a possible agreement. Where we contact you afterwards about our services, we do so on the basis of our legitimate interest. You can always ask us to stop.

Who we share it with

We do not sell your data. We only share it with the providers we need to run this website and our business:

  • Our CRM and booking provider (HighLevel), where your answers and your call are stored
  • Our hosting provider
  • Providers of fonts and scripts on this website (Google Fonts and jsDelivr)

Some of these providers are based outside the European Economic Area. In that case we rely on the safeguards the GDPR requires, such as the standard contractual clauses of the European Commission.

How long we keep it

If we do not start working together, we keep your data for up to 24 months after our last contact. If we do work together, we keep it for as long as the agreement runs and afterwards for as long as the law requires.

Cookies

This website does not use tracking or advertising cookies. If we add them later, we will ask for your consent first and update this policy.

Your rights

You have the right to access, correct or delete your data, to object to how we use it and to receive a copy of it. Send your request to [email protected]. We respond within one month.

If you are not satisfied with how we handle your data, you can file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

Security

We take appropriate technical and organisational measures to protect your data against loss and unauthorised access.

Changes

We may update this policy. The latest version is always on this page.

PropertyScale

Marketing for real estate developers.

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